SBI Card, along with the Landmark Group, has curated 9 co-branded credit cards for its users. These cards come in three variants: Prime, Select and Base, each variant is available for three Landmark Group brands viz Lifestyle, Max & Spar and Home Centre. If you are looking for credit cards for your shopping and lifestyle needs, SBI and Landmark Group’s co-branded cards can be a preferable choice. If you are confused about which variant to choose, read this review to make the right decision.
SBI Landmark Credit Cards at a Glance
| Particulars | Lifestyle HC SBI Card, Max SBI Credit Card, Spar SBI Credit Card | Max SBI Card SELECT, Spar SBI Card SELECT, Lifestyle Home Centre SBI Card SELECT | Spar SBI Card PRIME, Max SBI Card PRIME, Lifestyle Home Centre SBI Card PRIME |
| Annual Fee | Rs. 499 plus applicable taxes | Rs. 1.499 plus applicable taxes | Rs. 2,999 plus applicable taxes |
| Welcome Benefits | 2000 bonus reward points worth Rs. 500 on payment of the annual fee | 6000 bonus reward points worth Rs. 1,500 on annual fee payment | 12,000 bonus reward points worth Rs. 3000 on payment of the annual fee |
| Reward Benefits |
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| Value of 1 Reward Point | Rs. 0.25 | Rs. 0.25 | Rs. 0.25 |
| Milestone Benefits (applicable across all landmark stores) |
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| Fuel Surcharge Waiver | 1% fuel surcharge across all petrol pumps in India, on transactions of Rs. 500 – Rs. 3,000. Maximum surcharge waiver Rs. 100 per statement cycle. | 1% fuel surcharge across all petrol pumps in India, on transactions of Rs. 500 – Rs. 3,000. Maximum surcharge waiver Rs. 100 per statement cycle. | 1% fuel surcharge across all petrol pumps in India, on transactions of Rs. 500 – Rs. 4,000. Maximum surcharge waiver Rs. 100 per statement cycle. |
| Renewal Benefits* | 2000 Reward points worth Rs 500 on payment of renewal fees | 6000 Reward points worth Rs 1,500 on payment of renewal fees | 12,000 Reward points worth Rs 3,000 on payment of renewal fees |
| Reward Redemption | Rewards can be easily redeemed at Lifestyle, Home Centre and Max & Spar | Rewards can be easily redeemed at Lifestyle, Home Centre and Max & Spar | Rewards can be easily redeemed at Lifestyle, Home Centre and Max & Spar |
| Airport Lounge Access | NA | NA | 8 domestic lounge visits per year (2 per quarter) |
| Priority Pass Membership** | NA | NA | Complimentary priority pass membership worth Rs, 7, 424 and 4 complimentary visits per year limited to 2 visits per quarter |
*Reward Points will be credited to the cardholder’s account within 30 days of renewal fee payment.
** Post complimentary visits cardholders will be charged Rs. 2025 to avail the benefits
Limitations of SBI Landmark Credit Cards
- The benefits are only for Landmark stores/websites, which could be regarded as one of the biggest disadvantages of having these cards
- The value of 1 reward point stands very low at Rs. 0.25, even for the premium variants where the annual fee goes up to Rs. 2,999
- The threshold to earn milestone benefits is quite a high
- Lounge and priority pass access is missing in the basic and SELECT variants
Comparison of SBI Landmark Cards with Other Co-branded Credit Cards
To make a decision whether or not to avail any of SBI’s co-branded cards with the Landmark Group, here is a comparison of Lifestyle Home Centre SBI Card SELECT credit card with other popular co-branded credit cards. This comparison will help you understand the benefits offered by various co-branded credit cards. Read below to know more:
| Lifestyle Home Centre SBI Card SELECT | Amazon Pay ICICI Credit Card | Flipkart Axis Bank Credit Card |
First Citizen Citi Credit Card |
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| Annual Fee | Rs. 1.499 plus applicable taxes | Nil | Rs. 500, waived off at spending more than Rs. 2,00,000 in a year | Rs. 499 | Communicated at the time of sourcing, complete waiver on spending Rs. 30,000 or more |
| Welcome Benefits | 6000 bonus reward points worth Rs. 1,500 on annual fee payment | NA | Rs. 500 worth Flipkart vouchers on the first transaction
15% cashback up to Rs. 500 on Myntra on the first transaction on Myntra |
Paytm First membership upon card activation, benefits of up to Rs. 75,000 | 500 First Citizen points worth Rs.300 on your first spend within 30 days
of card issuance |
| Shopping Benefits | 10 reward points per Rs. 100 spent online and retail Landmark Stores (Lifestyle, Max and Spar and Home Centre), movies and dining
2 Reward points per 100 Rs. spent on other retail purchases excluding fuel |
5% (for prime members) and 3% (for non-prime members) cashback on your spends on Amazon India
2% cashback on more than 100 Amazon Pay Partner Merchants 1% cashback on all other expenses |
5 % cashback on Myntra and Flipkart and 4% cashback on preferred merchants | 3% cashback on Paytm Mall, Movies and travel, 2% cashback on all other purchases made on the Paytm App and 1 % cashback on all other spends | 14 First Citizen reward points on every Rs. 200 spent on private brand apparel at Shoppers Stop
10 First Citizen reward points on every Rs. 200 spent on other brands at Shoppers Stop 10 First Citizen Reward Points per Rs 200 spent at Arcelia, Homestop, Clinique, M.A.C, Bobbi Brown, Estee Lauder, Jo Malone & Smashbox |
| Milestone Benefits | Cumulative Benefit of 34,400 reward points equivalent to Rs. 8,600 | NA | NA | e-voucher to renew the Paytm First Membership on spending Rs. 1,00,000 in one membership year. | NA |
Airport Lounge Access |
NA | NA | Yes | NA | NA |
| Other Benefits | Minimum of 15% discount on your dining bill at participating restaurants | 20% off on dining at partner restaurants across India | NA | 20% off on dining across partner restaurants |
Suggested Read: Best co-branded credit cards in India
Should you consider getting SBI Landmark Credit Cards?
These SBI Credit Cards co-branded with Landmark Stores like Home Centre, Max, Lifestyle and Spar can be a good choice for those who are loyal to these stores, as only such users would be able to get the full value back on these cards. This is because the rewards rate of general expenditure (apart from the co-branded stores) is very basic. So, if you shop for groceries only from Spar Hypermarket, apparel and fashion accessories from Lifestyle or Max and home and living needs from Home Center, only then you should choose one of these cards.
However, if you are looking for a card that rewards you for different kinds of shopping experiences without confining to a single brand, you should look for cards that give you better overall value, such as Axis Bank Ace Credit Card, SBI Card PRIME, HDFC Millennia or HSBC Cashback Credit Card.
Suggested Read: Popular shopping credit cards in India
Bottomline
SBI’s co-branded credit cards with the Landmark Group are only for landmark loyalists. If you do not shop a lot from Lifestyle, Home Centre, Max or Spar stores or websites, then these cards have nothing much to offer. If you are looking for credit cards that offer better benefits on online and offline shopping, you can consider other all-rounder credit cards.
